Lewiston Food Truck Night was reintroduced under Dailyfly management, which required the development of entirely new branding. The branding package began with a hand-drawn illustration of a food truck based on a custom lowered van. This illustration became the central element of the logo, supported by a circular background that helped balance and frame the overall design.

The final brand package expanded upon the concept by incorporating hand-drawn food illustrations that were used to create textured backgrounds and animated promotional content built around the visual identity.